After defining the logo design requirements, I began doing some secondary visual research using the Internet. I knew from the start that I wanted my logo design to have a painterly, hand rendered feel and style to it, so I did some quite wide research into traditional illustrations of sheep:
I stumbled upon Megan Diddie Illustrations, which are beautifully graphic yet delicate. She mainly uses ink to create her stunning artwork and I have taken quite a lot of inspiration from this one drawing of a group of lambs.
I also looked briefly at a number of Victorian taxonomy illustrations of various species of black sheep. What I like about these illustrations is the attention to detail, the accuracy of the proportions and the depth that the drawing material has added to the illustrations.
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This quirky illustration is centered around what appears to be someone's fingerprint. This is a clever idea and adds a lot of originality to what could have been quite a plain, stereotypical little drawing.
This water colour is stunning, and I am going to try my hand at creating drawings of a similar nature.
Henry Moore illustration: Henry Moore has a very distinctive style. It is very illustrative and figurative and has provided me inspiration in this early stage of the brief.
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