As part of
this brief, we were asked to produce low-fidelity wire-frames to demonstrate
the rationale behind our finished campaign website design. Just like with
editorial design, or any type of logical graphic design, grids are useful tools
in aiding the design process. Grids underpin design in almost every aspect,
whether they are consciously or subconsciously constructed. Wire-frames perform
a very similar job to traditional grids, in the sense that they let web
developers know where web content is going to appear and function on a browser.
Wire-framing is an essential step in any screen design process, whether that is
for a website or an app. They primarily allow the designer/developer to define
the information hierarchy of the content, making it easier for them to plan the
layout according to how they want the user of the site to process the information/content. Wire-framing is very useful, because it allows the
designer to plan the content without being distracted by things such as colour schemes, type-choices, imagery, video and so on.
Throughout each brief in this module, I have had to consider the design process and production. Through experimenting with wire-frames and using them to construct my low-fidelity mock ups, I now value them a lot and can see their importance and relevance in relation to this field of graphic design practice. Below are a series of images of the wire-frames I constructed for this brief:
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