'Faces or Places' concept:
In this design, I incorporated found imagery for the first time to convey a message. I brainstormed throughout the design process and tried to determine the most likely 'things' to appear in a photo frame. What type of imagery do people like to place behind glass? I know in my house we usually frame photo's of each other (faces) or places we have been on holiday, scenes we admire, we miss etc. We also like to frame art work, but for the purpose of this brief I looked at what we usually put in quite small photo frames. We usually frame a FACE or a PLACE - and this is where the theme grew from. In this initial design, I used burrowed imagery that I found on the internet. I wanted it to be funny and witty, so I used word play. Instead of using just type to convey this concept, I used an image of Plaice, which is a type of fish. I did this to make the design playful, memorable and less disposable. If I were a customer looking to buy a photo frame, and I saw this I personally would keep this design rather than throwing it away after purchasing the frame. It's something a little more special than some of the designs that are out there at the moment
I wanted to use personal photography for this brief. I really love the effects that monochrome filters add to my photography. I converted my photos to black and white and then added a reticulation filter in Photoshop which gave a really nice level of grain and texture to the imagery. Monochrome is stylish, and I wanted my designs to be make an impact. All the images I manipulated were taken by myself on holidays I have been on this year. The concept was to portray 'places' I have been to in a way that distorts and abstracts them.
Photograph of ferns and plants in a jungle in Thailand - visited Summer 2014
Photograph of an arch at Saint Marcs Square, Venice - visited October 2014
Collage of images taken in Morocco - visited June 2014
Photograph of a church in Amsterdam - visited December 2013